Demand for Cruise Vacations Expected to Rise in 2010

Posted: Thursday, November 19, 2009

Michele Hickman

FOR IMMEDIATE RELEASE
Demand for Cruise Vacations Expected to Rise in 2010

A top vacation choice, due to its all-inclusive and value driven nature, cruising continues to grow as more travelers discover that cruising offers exotic destinations with enticing excursions at attractive pricing.

HOUSTON, TEXAS—August 7, 2009—A premier travel provider known for high value and experienced travel planning, Frosch Travel (FROSCH) attributes the continuing surge in demand for cruising to its attractiveness, variety, and one-price ease of budgeting. In tough economic times, cruising is emerging as a popular vacation choice.

Cruise Lines International Association (CLIA) estimates that 13.2 million travelers took a cruise in 2008, an increase from 12.56 million in 2007. Survey results from CLIA in April 2009 show that 66.2 percent of travel agents expect 2009 revenues for cruising to equal or exceed revenues for 2008, and they will continue to rise in 2010. Through its extensive network of partners, FROSCH is meeting the growing demand for cruising. Royal Caribbean, a FROSCH preferred vendor, offers unprecedented pricing, new onboard amenities such as spas and fitness centers, plus 281 ports and destinations with amazing adventures in every part of the world. Royal Caribbean ships feature activities for everyone, including the Adventure Ocean® Youth Program and FlowRider® surf simulator.

According to Lara Leibman, Senior Vice President of FROSCH, “Cruising has always been a top vacation choice due to its all-inclusive nature. More travelers are discovering that cruising offers exotic destinations with enticing excursions, plus great value. Royal Caribbean offers a wide selection of destinations and excursions.”

Due to the value and flexibility of the cruising experience, travelers are choosing to cruise for a variety of reasons: corporate events, family reunions, honeymoons, summer vacations, or a trial run of destinations before deciding which one to revisit.

“The pricing is affordable for everyone, especially for family/generational travel,” says Leibman. “Whether it's a group of 50 or a single person, Royal Caribbean cruises offer something for everyone. Cruise package pricing covers all sea travel, accommodations, meals, and entertainment. Travelers pay one price for everything but airfare -- after they've paid, the cruise line handles the rest. It truly is hands-off vacationing at its best.”

Travelers looking for a new adventure can visit http://www.froschvacations.com to learn more about Royal Caribbean. Call 1-866-961-6496 for more information on cruising options and offers.

About FROSCH:
FROSCH is a thirty-seven-year-old travel company based in Houston, Texas. FROSCH is an industry leader, generating over $600 million in annual sales, through its corporate, leisure, incentive, meeting, and group divisions. FROSCH has been owned and managed by the Leibman family since 1977. Today, FROSCH has locations in twelve different states. For more information regarding FROSCH, please go to www.frosch.com or contact Lara Leibman at lara.leibman@frosch.com.

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